May 1, 2012
Team Concept Making a Mark on Thoroubreds
From Lexington Herald-Ledger
LOUISVILLE — The success of almost any sporting venture hinges on its ability to lure fresh investors to its game and then give them a reason to stick around.
That is no different in Thoroughbred racing, as the quest to bring in new owners is among the most common rally cries in the game today.
In addition to being among the most sought-after prizes in racing, the Kentucky Derby is a prime opportunity for the industry to sell itself to an audience full of potential investors.